Centara Hotels & Resorts has launched The Centara Collection, a curated portfolio of one-of-a-kind properties that celebrate individuality, authenticity, and creativity, immersing guests in the spirit of their destinations.
An Elegant Sense of Place
Formerly known as the Centara Boutique Collection, the portfolio has been transformed and elevated to a new level of distinction. The Centara Collection is committed to Inspiring Individuality, with a refreshed visual identity, a refined curation of member hotels, and an emphasis on the quality and uniqueness of every property. This aims to appeal greatly to travelers with a passion for exploration who seek bespoke experiences as unique as they are.
“We are delighted to reveal The Centara Collection, our curated compilation of hotels and resorts that are unified by the fact that they are all completely unique,” said Centara Hotels & Resorts Executive Vice-President for Commercial, Ron Cusiter. “At Centara, we understand that today’s discerning travelers not only want to visit a destination, they want to experience it. By blending design, creativity, and authenticity, all underpinned by our group’s warm, Thai hospitality, we aim to inspire every guest to uncover the spirit of their locale.”
Each member of The Centara Collection will be defined and united by distinguishing features and offerings, including distinctive design, immersive local experiences that reflect the culture and heritage of their locale, and curated creativity. These high-end hotels and resorts will strive to enhance their guests’ lifestyles and connect them with their destinations.
Stunning Additions
Joining the acclaimed Machchafushi Island Resort & Spa Maldives (formerly Centara Grand Island Resort & Spa Maldives) in The Centara Collection are two exceptional Thai hotels:
The celebrated Roukh Kiri Khao Yai is nestled amid the rolling hills of Northeast Thailand, overlooking the UNESCO World Heritage-listed rainforest of Khao Yai National Park. It features just 13 rustic, barn-inspired villas with private outdoor bathtubs or plunge pools, sweeping mountain vistas, and organic gardens.
Showcasing the tropical beauty of Southern Thailand, Varivana Resort Koh Phangan offers an eye-catching island retreat with 39 stylish rooms, spacious private balconies, and a spectacular 28-meter rooftop saltwater infinity pool.
Looking ahead, Centara is seeking opportunities to expand The Centara Collection with more original properties in extraordinary locations, both in Thailand and around the world, and further exciting announcements can be expected in the near future.